Zabrodskaya Alina

Customer Success Manager

Alina has been interested in the IT and tech industry since 2018 but entered the crypto and fintech sector in 2023. She was captivated by the dynamic environment, particularly the world of crypto payments.

Through working with clients, she gained deeper insights into their businesses and came to realize that crypto is not just a niche field for enthusiastsā€”it represents the future of the entire payment system.

Alina has been working in the tech industry in client-facing roles since 2018, starting as a Senior VIP Account Manager for an entertainment live-streaming app before transitioning to SaaS solutions in ad tech for gaming providers.

Since 2023, she has been a Customer Success Manager at CoinsPaid. Her day-to-day responsibilities include interacting with top clients, assisting them in resolving questions and issues, identifying growth opportunities, analyzing data, and collaborating with other teams to develop new strategies for client success.

Main areas of expertise: Customer success management and growth in fin tech field, crypto adoption for B2B businesses, implementation of crypto payment technologies to optimise business processes and reduce costs of payments

Experience, years: 8 years in tech in general, 2 years in fin tech

Education: Belarusian State University, Faculty of international relations